One place beats five tools
Ecommerce teams shouldn't chase stock in one app, sales in another, and books in a third. Control belongs in one system.
About
We built Pruva so ecommerce teams stop running the business from scattered tools.
Pruva is the ecommerce operations platform for inventory, sales across channels, and management accounting in one workspace. We help brands outgrow spreadsheet patchwork without a six-month ERP rollout.
What we believe
Good operations software should give you clarity, not more dashboards to babysit.
Numbers should match reality
What's on hand, what sold, and what's in the ledger need to agree daily, not at month-end.
Built for operators, not accountants only
Inventory managers, founders, and finance should all work from the same source of truth.
What we're building
A control plane for ecommerce where stock, sales, and accounting stay in sync from your channels to your books.
Most brands we talk to don't have a sales problem. They have a coordination problem: inventory in spreadsheets, revenue in storefronts, accounting catching up weeks later. Pruva connects those pieces so you can see the full picture and act on it.
We're focused on ecommerce firms first: brands that need one system to answer “what do we have,” “what sold,” and “where did the money go” without opening five tabs.
Who it's for
- ✓DTC brands on Shopify
- ✓Teams outgrowing spreadsheets
- ✓Ops leads tired of reconciliation fire drills
- ✓Finance that wants books aligned with sales
Accurate inventory. Synced sales. Starting now.
Join ecommerce brands on Pruva to keep stock accurate, sales current, and financials ready to close without the month-end scramble.